The feel-good factor surrounding Queens Park Rangers Football Club has never been greater - and for that reason alone, there has never been a better time to get involved with the Loftus Road revolution.

The arrival of Flavio Briatore, Bernie Ecclestone and the Mittal Family last season sent shockwaves around the footballing fraternity and as the buzz of anticipation continues to grow ahead of the 2008/09 Championship campaign, the Club are launching a new Loyalty Points Scheme to reward the long-standing QPR public.

The new Loyalty Points Scheme rewards our ultimate supporters by offering fans who travel the length and breadth of the country first access to matches that may have limited availability.

For away matches, the loyalty points will vary, based on factors such as location and which day of the week the fixture falls on.

We also want to reward those fans who have continued to show a loyalty to the Club throughout the years.

So, existing Season Ticket holders will start the season with extra loyalty points, compared to new Season Ticket holders.

Deputy Managing Director of Queens Park Rangers, Ali Russell, explained: "As we embrace the new era at QPR, it is of paramount importance that we reward those fans who have showed undying loyalty to this Football Club.

"This new initiative has been designed to reward those supporters who have enjoyed the highs and lows of supporting Rangers over the years, as well as those who will follow every R's match next season, win, lose or draw."

Russell concluded: "QPR fans will play a key role in helping the Club realise the dream of achieving Premiership football - and we want them to be with us all the way."